Dua Lipa Takes Fashion and Food to a Whole New Level in Puma’s Forever Palermo Campaign

Dua Lipa Goes All-Out Corporate Chic for Her Latest Campaign

Dua Lipa’s Latest Campaign Channels Business Casual Blokecore

Just when you thought Dua Lipa couldn’t get any cooler, she goes and combines fashion, food, and soccer jerseys in Puma’s new Forever Palermo campaign. It’s like she’s serving up style on a silver platter, literally!

Lipa, known for her sci-fi futuristic vibes and effortlessly cool athleisure looks, takes a controversial trend and gives it her own stamp of approval. Enter “Blokecore,” a fashion mashup that blends soccer jerseys with everyday clothing. And who better to rock this trend than Lipa herself?

In the campaign, Lipa effortlessly combines a soccer jersey with a long pinstriped skirt and sneakers, showing us all how to mix sport and business without looking like a TikTok fashion victim. Talk about kicking goals!

But it’s not just the fashion that’s making our mouths water. The campaign features an idyllic Italian setting complete with garlic garlands, fresh produce, pizza, and a dining room and kitchen backdrop. It’s like Lipa is tempting us with a feast for the eyes and our taste buds!

And let’s not forget about Manchester City midfielder Jack Grealish, who joins Lipa in rocking Puma’s latest Palermos. He’s seen posing in front of his City Blue no. 10 jersey, proving that these sneakers are a hit both on and off the field.

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Lipa sums up the versatility of the Palermo sneaker perfectly, saying, “It’s great for a classic street style look — paired with denim and some oversized outerwear for a casual look while running errands.” Talk about a fashion slam dunk!

So, if you’re looking to up your style game and channel your inner Lipa, grab a soccer jersey, throw on some Palermos, and get ready to strut your stuff. Because with Lipa leading the way, fashion has never been more fun.

Readers, we want to hear from you! How do you feel about Dua Lipa’s fashion and food fusion in Puma’s Forever Palermo campaign? Are you ready to rock a soccer jersey and some Palermos? Share your thoughts and style ideas in the comments below!

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