Gwyneth Paltrow on Goop’s debut makeup product

Gwyneth Paltrow on Goop's debut makeup product

Courtesy of Goop

Gwyneth Paltrow, the queen of minimalism when it comes to makeup, has finally blessed us with her latest creation: Colorblur Glow Balm. And let me tell you, it’s so much more than just colorful makeup.

In an interview with Harper’s Bazaar, Gwyneth shared her inspiration for the balm. “We thought, hey, let’s lean into that ‘no-makeup makeup’ look that I rock in my everyday life,” she said. “But we wanted to take it a step further and infuse skincare goodness into the product itself. You know, because our skin deserves to be pampered.”

Now, let’s talk about these shades! The balm comes in five gorgeous peach, pink, and berry shades with names like Velveteen, Whiskey, Slipper, Venus, and Afterglow. It’s like a party for your face! But it’s not just about the colors; it’s the nourishing ingredients that truly make this balm a winner. We’re talking vitamin E to soothe your skin, sea buckthorn oil for that soft radiant finish, and safflower oil to keep your skin barrier protected. It’s like a skincare superhero disguised as makeup!

But creating these balms wasn’t all serious business for Gwyneth. Oh no, she and her team had a blast naming the shades. At first, they drew inspiration from the “sexual wellness pillar” of Goop, but they eventually took a different route. Gwyneth spilled the beans, saying, “We had a lot of good giggles when we were trying to name products.” I can only imagine the hilarity that went down in that brainstorming session!

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So, who exactly is this balm for? Well, according to Gwyneth, it’s foolproof! It’s perfect for anyone who, like her, just wants a quick and easy way to add a pop of color to their face. She even shared her secret application technique: “I like to put a little in my hairline and a little on my nose, you know, all the areas the sun hits your face.” Sun-kissed perfection in a balm!

Now, brace yourself for this bombshell revelation: Gwyneth had no idea about the whole “strawberry girl” makeup trend that’s been taking over TikTok. Can you believe it? She hasn’t even ventured into the world of TikTok! But once she learned about it, she couldn’t help but joke about it. “Okay, well, now I’m going to revise my whole interview and tell you about how these are strawberry girl makeup,” she giggled. Oh, Gwyneth, you’re a comedic genius!

So, if you want to treat your skin to some nourishing, foolproof, and hilarious makeup, go grab yourself a Colorblur Glow Balm by Goop. Your face will thank you, and who knows, maybe you’ll become the next TikTok sensation!